CFA is always asked to think outside the box. We recently created for a Turner’s TV show Joker's Wild, hosted by Snoop Dogg an amazing weekly Give-Away and a CHANCE to win $50k without breaking the bank.
Goal: Consumers needed to watch weekly episodes of Snoop Dogg “The Joker's Wild” to get the key word of the week to enter a sweepstakes.
CFA handled the legal, the prize insurance, texting platform and all other aspects of this program.
Each week consumer could then text the key word to enter a sweepstakes for a chance to win $50,000.
The Grand Prize was covered by an insurance policy. Here is a quick video to see how the Insurance portion works.