Open A Bottle and Uncap the Jackpot
This summer over 250 Million Americans will have a chance to win in Novamex’s Uncap the Jackpot sweepstakes! FUEL Partnerships created this exciting promotion that will run on all bottles of Jarritos, Sidral Mundet, Sangria Senorial and Mineragua. Beginning on May 1st consumers will find an exclusive code under every cap of these brands and can instantly win great prizes, including a new car, thousands of cash awards, or discounts from VUDU and Fanatics. This national program will be supported with a variety of communication elements such as: in-market signage, social media, PR, and iHeart radio. Look for your winning cap at any store where Novamex products are sold! CFA handled all sweepstakes management, instant win verification as well as all prize management for the $400,000 prize pool.